PUBLIC MARKS from maverickchen with tags google & adsense

Readers have to understand how difficult it is for reporters to write about clíck fraud as there is very little corroborating evidence outside the information we ferret out of advertisers who complain to us about their experiences. Google and Yahoo are not known to be forthcoming with information surrounding their pay-per-click programs.

Personalization of search has been a growing topic of interest for a while, but has stayed under the radar for most people until now. With Google’s widespread integration of personalization into standard search results, search marketers’ attention has finally been firmly riveted on the issue.