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PUBLIC MARKS from maverickchen with tag "click fraud"

16 April 2007 05:15

SEO : Estimating the Real Click Fraud Rate By Nick Guastella

The controversy surrounding click fraud comes up every year, but it reached a fever pitch during December’s Search Engine Strategies conference in Chicago when participants voiced concerns over experiencing fraudulent click rates ranging from 20 to 40 percent, threatening the entire paid search industry.

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