March 2006
The Truth About Meta Tags and SEO
The meta description and keywords tags are often seen as some of the most basic ways to optimize. But are they so basic as to be obsolete?
October 2005
The Advantages of a Keyword-Rich Domain Name
People often seem to ask how important it is to include keywords that they want to rank for in their domain name. The answer is that it’s not essential, but it helps a lot.
Judging Competition (SEO)
So, you’ve found some words or phrases you want to optimize for, but you don’t know how to judge their level of link building competition… You’ll be happy to hear that there’s a very simple formula for doing just that.
The Power of Being First
When choosing primary keyphrases, it may be tempting to optimize for something really competitive, in hopes of getting a position on the second or third page.
September 2005
Choosing Primary Keyphrases
When optimizing a page, the basic first step is to know what to optimize for – that is, what words or phrases you want to have a high ranking for.
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