PUBLIC MARKS with tags transmedia & mobile

Enfin, d’autres oeuvres s’affranchissent des contraintes des stores et s’épanouissent directement sur nos navigateurs mobiles. Affaires Sensibles en est une très belle illustration et nous offre cinq histoires “graphiques et textuelles” à lire du bout des doigts.

this is a story told across two books. One is a beautiful, crafted physical artefact, the other a digital text on hard drives hidden across a real city and read on your mobile device. The two books will come together and provide a unique reading experience.

Lowlifes is a new kind of entertainment experience that uses what's known as "transmedia storytelling" - it's a novella, a video series, a blog and a game! What's cool is that each media - book, video, blog, game - can all be enjoyed in their own right and neither is an adaptation of something else. That means the more you read or watch the greater the pleasure!

With the exponential rise in mobile internet access there is no doubt in my mind that 2D codes (also known as Quick Response, or QR Codes) will become a trusty tool for “tagging” real-world objects with virtual information.