PUBLIC MARKS with tags searchmarketing & paidsearch

Andrew Goodman is known as the guy who "wrote the book" on Google AdWords or at least that’s one of the ways I like to think of him. He’s authored/edited Traffick.com since long before blogs became popular and also has a successful SEM agency, Page Zero Media. In this interview, Andrew explains how he tossed in the towel on his PhD to become, gasp, an internet marketer!