2009
Placebos Are Getting More Effective. Drugmakers Are Desperate to Know Why.
by jeanruaud
Why are inert pills suddenly overwhelming promising new drugs and established medicines alike?
2007
2006
Elevator "close door" buttons
by micah (via)
A few years ago, Ben told me that they're a placebo. He said the elevator companies put them there just to give impatient riders the sense that things are moving along faster than they actually are.
1
(6 marks)
