20 March 2007 13:45
Five reasons consumers don’t book travel online
by tisienpothe top-three most common reasons for those who book travel not to stay online to make reservations include concern over credit-card security, Web-site performance issues and limits on the actions they could take online
"Consumers see the Web as a bargain basement for all kinds of retail products, yet when buying travel, they think they can negotiate a better price with an actual person," the report reads.
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