18 July 2006 02:00
How to Advertise on Social Networking Sites
by bluexmassIf I know that my buddy is on the market for a new car, I'll think there's a better chance he'd appreciate a Toyota ad more than a random punch-the-monkey banner.
17 July 2006 18:00
Strategic Commenting: No blog is an island
by bluexmassFind the blogs your audience are already reading. Read the posts and comments for a while so you become familiar with the conversation already in progress. Respect the venue and the people already there. Spot your opportunity. Write a posting in response
17 July 2006 15:00
BtoC Search Marketing Tactics
by bluexmassPay per click; Site optimization; Optimized press releases; Blog marketing; Paid inclusion and shopping feeds; Cross promotion and integration; Email promotions (Augmented with RSS feed); Affiliate programs
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(3 marks)